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Vietnam’s international visitor arrivals rise 14.5% to 17.7 million

Mainland China led Vietnam’s visitor markets, while Thailand, Singapore and Cambodia recorded declines over their reported periods.

By Sari Wulandari

Street scene in Hanoi with pedestrians and traditional shopfronts
Photo: VnExpress International

Vietnam recorded 17.7 million overseas visitors during January–September 2026, a year-on-year increase of 14.5%, according to the General Statistics Office. The growth contrasted with falling arrivals in several other Southeast Asian destinations.

September accounted for 1.77 million international visitors. That figure was 16.5% higher than a year earlier, although arrivals fell 11.3% compared with August.

Mainland China was the largest source of visitors, contributing 3.95 million, or about 22.3% of arrivals. South Korea followed with approximately 3.05 million, representing 17.3%. Russia placed third with 1.1 million visitors, ahead of Taiwan with 964,000 and the U.S. with 746,000.

Completing the 10 leading markets were Cambodia with 688,000 visitors, Japan with 674,000, India with 670,000, the Philippines with 522,000 and Australia with 485,000.

Martin Koerner, commercial director of Vietnamese luxury resort chain The Anam Group, said European arrivals grew by more than 50%. He also reported strong growth from the United States, Australia and India, saying the broader mix reduced Vietnam’s reliance on one or two major Asian markets.

Thailand counted 22.6 million international visitors over January–September, a year-on-year fall of 3.65%. Singapore’s arrivals dropped 1.7% to 11.43 million during January–August. Cambodia received just over 2 million international tourists during January–August 2026, nearly half the year-earlier figure, according to The Phnom Penh Post.

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